Consumer Privacy Policy

This Consumer Privacy Policy (hereinafter referred to as “the Privacy Policy”) describes the method the HKAA uses to collect, manage and use information on visitors to this website. By using the website, you agree that personal data may be collected and used in accordance with this Privacy Policy, which may be altered, supplemented, withdrawn or updated without notice. The Privacy Policy is to be interpreted on the basis of the HKAA’s reference framework on the protection of personal data.

  1. What personal information do we collect?

    1. We collect personal data about you when you provide it through the website (for example, when you participate in the data request process), whether you are asking for information or interacting more generally with this website.
    2. We may collect the following personal data:
      • your surname, first name and email address, your line of work, the name of your organization, your position, and details of your location;
      • replies you give to any surveys, which we may use for statistical purposes;
      • messages you send us, for example to point out a problem or comment on the website’s subject- matter;
      • details of your visits to the website, including, but not limited to, statistics about how frequently you consult it, what resources you use (for example your IP address, the date and time you accessed the website, the URL you visited, the website of origin, type of browser and operating system).
  2. How do we use your personal data?

    1. This information is used to improve our service, compile statistics, and communicate with you.
      More specifically, it is used:
      • to reply to your requests for information;
      • to enable you to use the website’s interactive functions;
      • to provide services or give help;
      • to ensure that the website’s contents are presented in the way that suits you best.
    2. Your personal data may be processed or stored in different locations. You should note that this localization could involve countries that do not necessarily guarantee the same degree of personal data protection as others. In such cases we take all the necessary steps to ensure that your personal data is adequately protected. By providing us with this data, you specifically agree to this transfer and its consequences.
  3. Cookies

    1. Mainly to improve your experience of browsing on the website and for security purposes, cookies of one kind or another are used, either by the HKAA or by partner companies. They may automatically record personal information.
    2. You can deactivate cookies by adjusting your browser's security settings or by declining their use when first entering the website. If you do not do so, you agree that the data gathered may be collected and processed.
  4. Sharing your personal data with third parties

      It is our policy not to disclose, sell or distribute to third parties the personal data collected by means of this website. In some cases, however, we might call on internet service providers to help us process the information we obtain through the site, for our benefit. Our practice is to ask our providers to conduct these activities in compliance with this Privacy Policy and with our requirements. Should the question of passing on your data to a third party arise, the HKAA will ask you for your consent, subject to any court application, legal obligation or business transfer.
  5. What happens to your personal data if a link leads you to another website?

      The website may contain hyperlinks leading to websites outside the HKAA. We take no responsibility for the content of these sites or how they process private data. Where links on our website lead to other websites, we advise you to consult the policies of these third parties.
  6. Right of access

      You are entitled to know what data we have on you. If you wish to find out, please contact us. We may ask you to give proof of your identity. You can also ask to have incorrect information corrected. You are also entitled to request that your personal data are fully deleted from our systems. However, there may be certain circumstances where we are obliged to retain your personal data. In addition, you have the right to object at any time to the processing of your personal data on compelling legitimate grounds relating to your particular situation. Any objection of this kind will be accepted if your fundamental rights and freedoms in question outweigh our legitimate interests, or the public interest, in processing.
  7. Changes to this Privacy Policy

      This Privacy Policy may be altered at any time. Your continuing to use the website after any changes means that you agree to them.
  8. Jurisdiction and applicable law

      Any dispute arising in connection with this Privacy Policy must be settled by arbitration in the state of New York, United States of America, and the arbitration hearing shall be held in English.
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